SHELVIRA AZKA AFIFAH; KOERNIA PURWIHARTUTI; NAZOFATULLIDYA, Nazofatullidya. THE INFLUENCE OF LIVE STREAMING ON IMPULSIVE BUYING BEHAVIOR TOWARD READY-TO-WEAR CLOTHING PRODUCTS: (A SURVEY ON TIKTOK-USING STUDENTS IN BANDUNG AREA). Jurnal Maneksi (Management Ekonomi Dan Akuntansi), [S. l.], v. 14, n. 2, p. 617–630, 2025. DOI: 10.31959/jm.v14i2.3055. Disponível em: https://ejournal-polnam.ac.id/index.php/JurnalManeksi/article/view/3055. Acesso em: 5 nov. 2026.