DARMAWAN, Muhammad Arief; HANFAN, Ahmad; RAHARJO, Teguh Budi. PENGARUH BRAND IMAGE, WORD OF MOUTH DAN CUSTOMER EXPERIENCE TERHADAP LOYALITAS KONSUMEN MELALUI CUSTOMER SATISFACTION PADA HOTEL GUCIKU . Jurnal Maneksi (Management Ekonomi Dan Akuntansi), [S. l.], v. 15, n. 3, p. 2068–2080, 2026. DOI: 10.31959/jm.v15i3.4092. Disponível em: https://ejournal-polnam.ac.id/index.php/JurnalManeksi/article/view/4092. Acesso em: 4 nov. 2026.